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Meet Willems Bakeries at PLMA Chicago

Blog
Willems Bakeries is excited to participate in PLMA Chicago on November 16–17! You can find us at booth #F2149.We’re also proud to introduce our new name: Willems Bakeries, formerly known as Willems Biscuits. With 70 years of experience, we are a leading manufacturer of private label caramelized biscuits, combining authentic Belgian taste with international expertise.

New: our range of Filled Speculoos

Blog
With the launch of our filled speculoos, we welcome a new member to the Willems Bakeries family. Two round, crispy speculoos cookies, filled with a creamy filling. Want to know more about the various packaging options? Contact us for more information. 

Japanese Cheesecake trend taking over social media

Blog
A surprisingly simple cheesecake trend has taken social media by storm. Starting in Japan and quickly spreading through TikTok and other social platforms, people around the world are creating their own version using just yoghurt and biscuits.

A successful ISM 2026 fair for Willems Bakeries

Blog
From 1–4 February, Willems Bakeries exhibited at ISM 2026 at Koelnmesse in Cologne. We were delighted to welcome many of our partners and new potential customers from around the world. During four days, we showcased our product range of Speculoos biscuits, crumbs and spread